AnaJet recently held a live webinar for garment decorators looking for industry tips for unlocking DTG success. There are a lot of specific steps that you can take as a business owner to ensure maximum success with your DTG machine. We brought on two actual AnaJet mPower printer owners who shared some of their strategies for success.
If you are evaluating direct to garment technology and want to know how other DTG owners have achieved substantial success, watch and listen to this webinar and heed their recommendations. It will be an hour well spent.
Thanks to Summer Meek and Henry Landau, our two customers who contributed invaluable business insight to our webinar today.
We were pleased to have strong turnout and great questions from the attendees. One of the big upsides to working with AnaJet is that there are outstanding customers like the Soul Project and Landau’s of Princeton who have been working with their machines for a couple of years and longer.
Not only do we try to produce good training curriculum, and the recently released AnaJet University Online (visit the YouTube video), and not only do we have live technical support, but we also have these stalwart customers who have built six figure lines of business in a very short time.
We are offering this presentation as a recorded video and slide show PDF file for your reference online.
This past week AnaJet exhibited at the SGIA Expo in Orlando, Florida. One of the great features of this show was the Digital Apparel Production Zone (DAP Zone) where attendees can get a first hand look at garment decoration production without having to feel like there are being sold something. AnaJet jumped at the opportunity to present in this learning environment because we really feel like the more informed a customer is about digital apparel production, the easier it will be for them to make a decision on the machine they need. It just so happens that AnaJet’s printer can stand up to any and all competition.
There were several topics that we got to present on and every topic was well attended with a lot of great questions being asked and answered, but one topic really stood out for most attendees and garnered the most feedback.
Pricing for Profit with DTG: Digital Apparel Production Zone
Chuck Northcutt of DTG Ready presented this session with some alternative viewpoints on pricing based on over two decades of garment decoration experience and over seven years working with digital direct to garment printers. Chuck delivered knowledge that was useful for any business type, whether you are a start-up home business or a commercial printer venturing into the digital apparel production industry for the first time. There are so many useful tips in this presentation by Chuck that we felt compelled to offer up the slideshow PDF for reference.
Below is a link to the slideshow. Scroll through the slides to read some of the tips that Chuck offers up, like how to price appropriately for your customer base or how to steal leads from your biggest competitors.
We recently pushed out a wonderful online learning tool for our mPower i-series owner, AnaJet University Online Vol. 1. This video’s primary goal is be an online reference guide that customers can use to grow their knowledge base on the major investment they just purchased.
It’s not secret that the garment decoration industry is a growing market with money to be made. A direct to garment printer is a perfect tool to capitalize on this market potential, but they are not miracle workers printing new money solely for your benefit. When customers realize the potential behind these machines and they understand the basic maintenance and up keep that is required to run them properly, that is when the miracles are made.
This video gives its viewer the opportunity to really dive in to the nut and bolts of our mPower i-series. We hold nothing back in this film because we have nothing to hide. We stand behind our printer and all that it can do.
Tim Bellante, Event Technician here at AnaJet, leads you through an online version of what you might expect from a day’s worth of AnaJet University training here at our Southern California Headquarters. Although not intended to replace coming into the AJU in person, AnaJet University Online is a great reference for mPower i-series owners to use at any time of day.
We take you through everything in this video. From start-up fill and powering on the printer to printing t-shirts and pressing them, the viewer sees it all from every angle. Looking for the answer to a specific question, try finding the solution in the segment breakdown in the video description. If you need to know the correct way to release the Print Head, you can find it right here in this video.
All those involved in the garment decoration industry are invited to view this video and share their feedback.
Below is small slide show of screen captures from the video.
AnaJet University Online Launches – Complete Online Training for mPower Direct to Garment Printer Users
In our constant effort to share knowledge and help our customers maximize their investment, AnaJet has launched an online video reference tool entitled AnaJet University Online. We invite everyone and anyone to view this presentation.
AJU Online covers in the space of about two hours the same material that you would cover in our on-site all day training. There is no substitute for over the shoulder help and having someone correct mistakes that you make while practicing the various functions. However, as a supplement to our end user manual, this training is something we feel is long overdue. And with a convenient menu you can refer to specific sections for help whenever you want, anywhere you have an internet connection!!
AJU Online is NOT a replacement for attending AnaJet University in person, where you learn to print on t-shirts using our printers and inks, but rather as a reference tool and learning video for mPower i-series owners.
We hope to expand the boundaries of the direct to garment business by leading the way in knowledge sharing, customer care and follow-up after purchase. We know that our success depends completely on the success of our customers. Therefore, we are leading the drive by offering every possible learning opportunity and solution for owners of our products, and hopefully other vendors will follow suit. AJU Online is free and open to the public.
Below is an index for all segments of the video, completely with time stamped links. We encourage you all to view when you have the opportunity and appreciate any and all feedback afterwards. The plan is to develop and produce corrections and updates to AJU Online based on input from AnaJet owners and partners.
Section 1 – Introduction to AnaJet
- Intro – 0:00
- Tech Support – 0:44
- mPower Printer Resolution and Graphic Resolution – 1:07
- Printable Area – 2:14
- PowerBright Inks – 2:49
- Printing Environment – 3:03
- Computer Requirements – 6:00
- AnaRip – Where to Download – 6:16
- Graphic Design Software – 7:09
- Printer Power Switches and Start Up Sequence – 8:07
- Control Panel Navigation – 8:40
- Leveling Printer – 12:28
- Obstruction Sensors – 12:50
- Stanard Printing Procedures – 13:51
- Substrate – 15:46
- Heat Press Settings – 17:17
- Brief Recap – 19:54
Section 2 – AnaJet.com
- Web Info for AnaJet.com 20:05
Section 3 – Installing AnaRIP
Section 4 – Start-Up Fill Procedure
Section 5 – Light Shirt Printing
- AnaRIP Light Shirt Section – 35:04
- Printing and Saving Your Work – 1:01:22
- How to Load a T-Shirt – 1:02:13
- Pressing a Freshly Printed T-Shirt – 1:04:05
Section 6 – Maintenance and Troubleshooting
- Maintenance and Troubleshooting – 1:05:40
- Maintenance Schedule – 1:08:22
- mPower Cleaning Kit – 1:09:51
- Releasing Print Head – 1:10:00
- Cleaning Maintenance Station Gaskets – 1:10:43
- Cleaning Wiper Blade – 1:12:33
- Cleaning Print Head Plate and Nozzle Plate – 1:13:59
- Agitate White Ink – 1:15:00
- Inspect, Clean, or Replacing Waste Ink Pads – 1:15:19
- Waste Ink Tank / How to Drain – 1:16:28
- Lubing Carriage Rail - 1:17:31
- Inspect/Clean Encoder Strip – 1:17:51
- Manage Ink Through the System – 1:18:22
- mPower Recirculation System – 1:19:08
- Basic Image Trouble Shooting – 1:19:31
- Communication Errors – 1:22:27
Section 7 – Pretreatment
- Pretreatment – 1:24:04
Section 8 – Dark Shirt Printing
- Dark Shirt Printing – 1:30:17
- Dark Shirt Printing Part 2 – 1:46:20
- Dark Shirt Heat Press Settings – 1:48:52
- The Golden Rule – 1:50:40
Section 9 – Conclusion
- Conclusion – 1:51:03
Are you new to – or considering breaking into – garment decorating? Or are you looking for ways to expand your existing business and grow beyond the kitchen table or the garage? With a few key projects, a strong marketing plan and some hard work, you can discover new capabilities, new markets and improved profit margins for your garment decoration business.
In this fast-paced webinar, you’ll discover 10 expert tips on growing your businesses – and getting more of the $19.4 billion that buyers spend annually on ad specialties and logoed wearables.
Join Chuck Northcutt, a 25-year embroiderer and digital garment printer, along with Joe Longtin, marketing director at AnaJet, for a discussion of low-cost, high-return projects. You’ll leave knowing:
- Common assumptions people make about building their business
- Five things to do RIGHT NOW – if you aren’t already doing them
- Five things to do to EXPAND your business – with just a little self-discipline
- How digital decoration technologies can supplement an “analog” operation.
We are including as much info as possible in the hour. Chuck and Eugene and I delivered a similar presentation at all four 2013 NBM shows around the country. Each time we saw 250-300 registrations and there were always owners in the audience who had advice garnered from their personal experience growing a business. We learned and adapted a little bit each time, so this webinar is a refined version of that classroom seminar. We hope you find this presentation illuminating and provide a lot of feedback as far as your own best strategies for growth.
Garment Decoration Business Webinar Registration
This webinar is free to everyone and only requires that your register for it. Register for this webinar by Clicking Here.
Last week, AnaJet held its monthly direct to garment product feature webinar, Achieving More with the mPower i-series. This webinar is for anyone interested in using direct to garment printers for their business. Whether you are a start-up home business or a corporation looking to maximize profit margins, the versatility that direct to garment printers offer in the market place is undeniable.
You may be asking, “Why direct to garment?” The simple fact is that Digital Apparel Printing is the future and for increasingly short lead times, a growing demand for full color graphics and small order sizes, that’s where the money is. Garment printing is a $23 bllion industry. There is more than enough pie for you to make a profit.
As a follow up, we are offering up the slide show presentation from our webinar for your reference. Simply Click Here.
Also, we are linking the recorded video webinar below for those who were unable to attend the entire live event.
This webinar was presented by AnaJet’s Key Accounts Manager, Adam Tipre.